双语|你了解澳大利亚的有机产品吗?Australian Organics Anyone?

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双语|你了解澳大利亚的有机产品吗?Australian Organics Anyone?
前言
2018年2月14-15日在堪培拉举办的“爱有机”座谈会非常成功,但是会上并没有达成行业标准协议,也没有进行联合展示。这并不奇怪,因为有机产品涉及的行业太广了,从食品到化妆品、药物等等。

由于在情人节当天举办,“爱”字成为了座谈会的主题。2018年2月14日,有机行业通过举办一场座谈会庆祝情人节。

参与座谈会的有国际和地方的行业领袖。2月14号当天没有约会的这些与会者在国会享用了一顿BBQ晚餐。

情人节的话题就此打住,我们回到有机产品上来。行业领袖们聚集在一起,讨论了增加出口和减少出口壁垒的措施,并试图创建一个新的高级代表机构,能够反映有机运动的多个层面及其独特的“澳大利亚”因素。

《有机产品出口条例》
从监管层面来看,澳大利亚政府——特别是农业部门——希望解决这些复杂的问题。

对《有机产品出口条例》的审查磋商将于2月23日关闭,政府鼓励利益相关者在截止日期之前提交意见。

同时,在堪培拉,“爱有机”座谈会的参会者进行了仔细的审议和激烈的讨论,讨论的内容是关于为澳大利亚的有机行业建立一个统一的声音,包括制定一个统一的市场战略以及有机产品出口条例。

农业部长David Littleproud也参与了讨论。他认为,在最大的有机产品消费市场——包括美国、英国和法国——有机食品销量的增长速度应该大约比总体食品销量增长速度快三倍。

澳大利亚政府显然希望看到更高的出口收入,而且希望现在正迅速发展的、潜力无限的有机行业能够帮助实现这个目标。

 

富有国家是主要市场
目前来说,有机产品出口市场主要是那些富有的国家,因为在这些富有国家中,关于健康食品的概念受到了广泛的讨论。同时受到关注的还有食品行业的伦理观念,从生产和加工到对废弃物和过剩产品的处理。比如,在澳大利亚,食品废弃物已经成为了一个政治话题。你或许想到了,垃圾回收也是一个重要议题。

回到有机产品上,在大欧盟地区,有机产品也被称作“Bio”,因为它们是用生物方法制造的(biologically produced)。这个名字主要产生于关于肥料使用的争论,也就是应该使用有机肥还是化肥的问题。比如,过度使用化肥导致食品中有大量的硝酸盐残留。食物中的硝酸盐含量过高可能会导致癌症。

目前存在很多个不同的有机产品标准和生产标准。对于消费者来说,不同的标准可能会让他们感到困惑不已。但随着有机产品的品牌化,这个问题正逐渐弱化,因为产品的品牌化和相应的广告让消费者能够有一个整体的概念。

 

一团糟?
另一方面,很多其他国家的政府不愿意全力支持有机产品,因为这样等于承认非有机产品及其生产方式的失败。

另一个方面是产量和生产稳定性的问题。有机产品在价格和生产稳定性方面还远远不如同类非有机产品。

由于高端食品消费者对有机产品的兴趣在不断增长,澳大利亚很可能从有机产品行业获利。另一个原因是,澳大利亚农场的污染水平总体上很低,对环境、水和土壤带来的残留物总体上也比较少。

世界上最大的优质有机产品消费市场对于澳大利亚来说唾手可得,尤其是快速增长的大都市,比如新加坡、广东、上海,还包括东京、洛杉矶和旧金山。这些市场的消费者有足够的资金,也对健康食品有消费需求。

 

政府扶持
澳大利亚有几乎4000个认证的有机产品生产商,谭宝联盟政府想要帮助他们扩展出口市场。

为了加强澳大利亚的有机农业行业,政府和一些行业代表进行了紧密合作,比如Norco合作有限公司的Greg McNamara先生,通过“农业贸易和市场准入合作”项目(Agricultural Trade and Market Access Cooperation program)提供了17万澳元的资金。

为了让澳大利亚的有机产品能够进入更多的优质市场,政府委托了著名的德勤会计事务所组织前文提到的《有机产品出口条例》公共磋商活动。

很期待看到读者们关于有机产品的看法!

你理解有机产品的概念吗?

  1. 非常理解
  2. 有一点理解
  3. 还需要更多的信息
  4. 不是很理解
  5. 无所谓

欢迎留言分享你对有机产品的观点!

 

『原文』

Australian Organics Anyone?

Love Organic Symposium held in Canberra on 14-15 February 2018 was a success for participants, but an agreement on standards and a united presentation is still something for the future. This is not surprising given the huge range organics cover, from food to cosmetics, medicines and more.

As the date has fallen on Valentine’s Day, Love is the preface to the name of the Symposium. The organics industry decided to be celebrating Valentine’s Day on the 14th February 2018, with the launch of the Love Organic Symposium in Canberra.

Symposium attendees did hear from international and local industry leaders and those without a hot date did get treated to a BBQ dinner at Parliament House on 14 February, Valentine’s Day.

Enough about Valentine’s Day and back to organics. Industry stakeholders did meet to discuss growing exports, reducing barriers to exports and to try to agree on the creation of a new peak representative body that has all the features to reflect the many different aspects of the organics movement and its unique “Australianness” factors.

 

Regulation?

From a regulatory perspective the Australian Government and in particular its Department of Agriculture would like to have these complex issues sorted.

Consultation on the Australian Government sponsored review of regulation of organic exports closes 23 February 2018 and participants, stakeholders are encouraged to make submissions before the deadline.

Meanwhile in Canberra, attendees to the Love Organic Symposium had their deliberations and debate, raging on, about creating a single voice for the Australian organics sectors, including developing a market access strategy and the regulation of organic exports.

Minister for Agriculture and Water Resources David Littleproud contributed to the debate with the argument, organic food sales were expected to grow roughly three times faster than overall food sales in the largest markets for organics, including the USA, UK and France.

The Australian Government is clearly interested in higher export earnings and sees organics, with their rapid growth and further potential, as good candidates to help with that goal.

 

The Rich!

At the moment organics export markets means generally rich countries, where the debate of health food has reached the concept of food for health. Included in this shift is also the concept of ethics, from production, processing right through to disposal of excess and waste. In Australia for example food waste is becoming a political topic. As you would expect recycling comes into play here too.

Back to organics, in the greater EU area organics are at times also called Bio, short for biologically produced. This came about primarily over the debate of fertilizer usage, organic fertilizer versus chemical fertilizer. For example, excessive use of chemical nitrogen fertilizer had led to high residue levels of nitrates in food products. Nitrates are suspected of causing cancer, if at elevated levels in the food supply.

There are many different levels of organics and Bio product standards as well as production standards. This can be confusing at times for the consumer. This problem is being addressed more and more by branding, as product branding and the associated advertising allows the full story to be told to the consumer.

 

Can of worms?

Many other Governments on the other hand tend to be reluctant to fully support organics, as by circumstance they then could be accused to admit to failings of other products and production methods.

A further aspect is volume and certainty of supply, that still works against organics as it is difficult to match the price point and reliability of the competing non-organics products and production methods.

Australia is well placed to capitalise on the growing love for organics in the high-end food segment, also because Australian farms in general have low levels of pollution and residues in the environment, water and soils.

Some of the world’s largest markets for premium organic produce are right on Australia’s doorstep, specifically the fast-growing metropolises like Singapore, Guangdong and Shanghai come to mind, not to be forgotten should be Tokyo, Los Angeles and San Francisco. All places rich enough and health conscious enough to demand organics.

 

4000+

Australia has almost 4,000 certified organic operators and the Turnbull Coalition Government wants to help grow their export markets.

This government has been working hand in hand with industry representatives, led by Mr Greg McNamara of Norco Cooperative Ltd, to strengthening Austraia’s organic agricultural industries, delivering $170,000 as part of the Agricultural Trade and Market Access Cooperation program.

Deloitte, one of the big consulting firms, has been tasked by Government to host the before mentioned public consultation to discuss a review of the regulation of exports of organic products, aimed at improving access for Australian organic products into premium markets.

It would be in interesting to have your views on the complex matters on organics.

Organics or Bio are concepts you understand?

A.    Well?

B.    Moderately well?

C.    Need more info?

D.    Not well enough?

E.    Don’t care?

Please leave a comment about organics or give your view in more detail!

作者AuthorRoger Hausmann – Federal Parliamentary Journalist澳洲联邦记者

本文翻译Translator:周吉吉Julie

本文编辑Editor:周吉吉Julie、千千Coco