A particularly Australian phenomenon?
Interestingly enough this is not a particularly Australian phenomenon but seems to happen in most technologically advanced countries be they western style democracies or not.
So, the need to be seen to produce innovation and new companies that embody innovation is part of the image politicians and their parties need to project. If you hear, “Move over Silicon Valley, the multimillion dollar state of the art home for tech startup AirTrunk in Western Sydney is now undergoing further expansion in Huntingwood!”, you will not be surprised.
All politics seems to be local!
In fact, it more or less comes from the NSW Minister for Western Sydney Stuart Ayres, who said continuing investment in the flagship data storage facility will see it expanded by 12,000 square metres.
Trivial by international standards but impressive for Australia?
It goes on, “This is a vote of confidence from the major players that technology businesses belong in Western Sydney,”.
AirTrunk’s mission is to build Australia’s largest hyperscale data centre in Western Sydney, this mission is further progressing, and to have the digital landlord for tech giants across Asia and Australia choose Western Sydney as their home base is the sign of what’s to come.
Development of the Huntingwood facility has provided a major boost to the region’s economy by supporting over 300 jobs during construction and 180 ongoing jobs.
Now the phase two expansion is underway as part of a $100 million investment by AirTrunk, adding another 12,000 square metres including four data halls.
Demand for secure and reliable data storage is growing at an unprecedented rate and this hyperscale centre showcases the best this huge industry can offer.
With the biggest package of road and public infrastructure and a new airport underway, it’s no wonder the major players understand Western Sydney is the place to do business, NSW Minister Ayres continued.
So much for the NSW Government, but what do AirTrunk officials have to say?
AirTrunk Founder and CEO, Robin Khuda said the growth of AirTrunk’s hyperscale data centre in Sydney was a huge milestone.
CEO Khuda commented, “Establishing our flagship facility in Western Sydney was a major achievement for AirTrunk as we build our Asia Pacific hyperscale data centre platform. It is the destination for cloud computing customers looking for reliable, secure, scalable and efficient data centre solutions in Australia. We’re extremely proud of what we’ve achieved already. We have committed to further investment in coming years that will help springboard Sydney into a major technology hub.
No doubt comments like that are music in the ears of the NSW Government.
Now let us take a closer look at what AirTrunk does!
AirTrunk claims that the world of tomorrow will be driven by a handful of companies using one resource in smarter ways: data. These companies need data centres like the type AirTrunk can provide, responsive, innovative and efficient.
AirTrunk claims to have reimagined the data centres of yesterday, and now used AirTrunk’s regional expertise to build hyperscale data centres that are more cost-effective, scalable and available. Data centres where AirTrunk’s customers can house the future.
These are big claims given most large ICT companies claim to have solved the data centre challenge a long time ago. So, is AirTrunk really that different and better?
I am not going to make any judgement about AirTrunk’s claims. What I am trying to say in this article is how the business of investment in local economies is used by politics to profile the future and why people should vote for or against a vision based around “Jobs and Growth” or “Putting People First”. Both parties, in this case, are trying, it seems, to benefit from developments they have influenced little and would likely have occurred in any case as business looks for opportunities.
My question to you, dear reader is, do megatrends like the movement of people to the big cities and the increased use of data profiling of the consumer and citizen drive the political system or is it the political system that drives the people to prefer to live in big cities and be profiled by technology, generating more and more data?
A. Politics drives the system?
B. The system drives politics?
C. A bit of both?
D. Just change and opportunity?
F. Don’t know?
G. Don’t care?
Please, we need your comments, leave at least one!